About this ebook
Organised in five parts, this volume traces ideology across changing media and genres. Part I examines literary discourse: rhetoric, memory, and collective trauma. Part II analyses the colonial and national press of the nineteenth century. Part III investigates language as ideological infrastructure – through university mission statements, lexical analysis, and colour semiotics. Part IV explores emotion in persuasive media, with case studies on social advertising in post-Soviet Georgia and disgust as a mediolinguistic resource. Part V examines AI as both medium and ideological actor, asking how hallucinations become a tool of self-reflection. Across all five parts, the contributors show how ideology is manifested in discourse.
Organised in five parts, this volume traces ideology across changing media and genres. Part I examines literary discourse: rhetoric, memory, and collective trauma. Part II analyses the colonial and national press of the nineteenth century. Part III investigates language as ideological infrastruct...
About the author
Dr Marta Noińska is an assistant professor at the Institute of Russian Studies and Eastern Studies, University of Gdańsk, Poland. Her research focuses on media linguistics, discourse analysis, and political communication.
Dr hab. Urszula Patocka-Sigłowy, prof. UG, is Vice-Rector of the University of Gdańsk, Poland. Her research focuses on political and media communication, political discourse and image formation.
Dr hab. Żanna Sładkiewicz, prof. UG, is Director of the Institute of Russian Studies and Eastern Studies, University of Gdańsk, Poland. She specializes in pragmatic linguistics and discourse analysis, with a focus on persuasion, multimodality, and political media discourse.
Dr Marta Noińska is an assistant professor at the Institute of Russian Studies and Eastern Studies, University of Gdańsk, Poland. Her research focuses on media linguistics, discourse analysis, and political communication.
Dr hab. Urszula Patocka-Sigłowy, prof. UG, is Vice-Rector of the University...
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