AI as the Experience Orchestrator: From Chatbots to Strategic Guest Journey Management
About this ebook
THospitality is entering a new era where AI is no longer a tool — it is the orchestrator of the entire guest journey. This book reveals how hotels, resorts, and service organizations can move beyond chatbots and adopt intelligent, agentic systems that elevate service, optimize operations, and unlock new revenue opportunities. Designed for hospitality leaders, operations managers, and innovators, this guide provides a strategic blueprint for integrating AI into guest experience design, service delivery, and organizational culture.
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About the author
Julliet Muchunu is a multi‑certified Event & Project Operations Manager and the founder of JME Publishing, home of the Global Hospitality Series and the JME Precision Method Series. With a background spanning hospitality, cultural intelligence, government administration, and multi‑sector event operations, she designs systems that bring clarity, structure, and emotional neutrality to high‑pressure environments.
Multilingual and globally oriented, she writes frameworks and books that help teams lead with calm authority and modern operational intelligence.
