About this ebook
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.
Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of business, management and engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.
Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of business, management and engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. ...
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About the author
Dilek Cetindamar is Professor in the Faculty of Management at Sabanci University, Turkey, where she is Academic Director of the Entrepreneurship Development Program and Director of the Competitiveness Forum.
Robert Phaal joined the Centre for Technology Management at Cambridge University in 1997, where he conducts research in the area of strategic technology management, including roadmapping and the emergence of technology based industry.
David Probert pursued a career in industry for 18 years, prior to returning to Cambridge in 1991. He is a founding member and Head of the Centre for Technology Management within the Institute for Manufacturing at the University of Cambridge, UK.
Robert Phaal joined the Centre for Technology Management at Cambridge University in 1997, where he conducts research in the area of strategic technology management, including roadmapping and the emergence of technology based industry.
David Probert pursued a career in industry for 18 years, prior to returning to Cambridge in 1991. He is a founding member and Head of the Centre for Technology Management within the Institute for Manufacturing at the University of Cambridge, UK.
Dilek Cetindamar is Professor in the Faculty of Management at Sabanci University, Turkey, where she is Academic Director of the Entrepreneurship Development Program and Director of the Competitiveness Forum.
Robert Phaal joined the Centre for Technology Management at Cambridge University in 199...
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