The One Minute Negotiator: Simple Steps to Reach Better Agreements
Aug 2010 · Berrett-Koehler Publishers
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About this ebook
"If you walk into battle with these simple principles . . . you'll walk away with what you want and leave the other person happier for having done the deal." -Dave Ramsey, host of The Dave Ramsey Show and #1 New York Times-bestselling author of The Total Money Makeover
Negotiation impacts every aspect of our lives, from the deals we strike on the job, to our relationships with family members and neighbors, to the transactions we make as customers. Yet most people do anything they can to avoid negotiating-it makes them uncomfortable, nervous, even frightened. This plague of negotiaphobia is what Don Hutson and George Lucas are here to remedy.
The key to the process is flexibility. Most books on negotiation preach one of two gospels- thou shalt collaborate or thou shalt compete. But no two negotiations are alike-one strategy cannot fit all. The One Minute Negotiator teaches you four viable strategies and shows how to choose the one best suited to the situation, your own inclinations, and the strategy being used by the other side.
Besides the obvious benefits, conquering negotiaphobia will reduce your stress level. You'll never walk away thinking about what you should have asked for or might have gotten. Instead, with the tools Hutson and Lucas provide, you can confidently and consistently guide any negotiation to the best possible conclusion.
"The One Minute Negotiator will reset your mindset to achieve the best outcomes in the toughest negotiations." -Harvey Mackay, author of the #1 New York Times-bestseller Swim With the Sharks Without Being Eaten Alive
"Hutson and Lucas have put in capsule form some of the best ideas on successful negotiations I have ever seen." -Darren Hardy, Publisher, Success magazine
Negotiation impacts every aspect of our lives, from the deals we strike on the job, to our relationships with family members and neighbors, to the transactions we make as customers. Yet most people do anything they can to avoid negotiating-it makes them uncomfortable, nervous, even frightened. This plague of negotiaphobia is what Don Hutson and George Lucas are here to remedy.
The key to the process is flexibility. Most books on negotiation preach one of two gospels- thou shalt collaborate or thou shalt compete. But no two negotiations are alike-one strategy cannot fit all. The One Minute Negotiator teaches you four viable strategies and shows how to choose the one best suited to the situation, your own inclinations, and the strategy being used by the other side.
Besides the obvious benefits, conquering negotiaphobia will reduce your stress level. You'll never walk away thinking about what you should have asked for or might have gotten. Instead, with the tools Hutson and Lucas provide, you can confidently and consistently guide any negotiation to the best possible conclusion.
"The One Minute Negotiator will reset your mindset to achieve the best outcomes in the toughest negotiations." -Harvey Mackay, author of the #1 New York Times-bestseller Swim With the Sharks Without Being Eaten Alive
"Hutson and Lucas have put in capsule form some of the best ideas on successful negotiations I have ever seen." -Darren Hardy, Publisher, Success magazine
"If you walk into battle with these simple principles . . . you'll walk away with what you want and leave the other person happier for having done the deal." -Dave Ramsey, host of The Dave Ramsey Show and #1 New York Times-bestselling author of The Total Money Makeover
Negotiation impacts every ...
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2 reviews
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December 13, 2011
I have not read the book but, sat through a seminar. I guess if you have never been to any other sales presentation you MIGHT get something out of this. There was so much BS sprinkled with small amounts of novice info that is was really a waste of time. He may have a PhD but, he is no teacher. I would pass on the book.
About the author
George Walton Lucas, Jr. (born May 14, 1944) is an American film director, screenwriter, producer, and entrepreneur. He founded Lucasfilm and led the company as chairman and chief executive before selling it to The Walt Disney Company on October 30, 2012. As a graduate of the prestigious Cinema Studies program of the University of Southern California, George Lucas represents the movie-educated generation of American filmmakers, which emerged in the 1970's, including Francis Ford Coppola, Steven Spielberg, Martin Scorsese, and Brian DePalma. Lucas's award-winning 20-minute student science fiction film, "THX-1138," and a student fellowship to work with Coppola, launched a career of unprecedented financial success. Backed by Coppola, he made a feature-length version of "THX-1138" (1971), then gained wide recognition with the release of "American Graffiti" (1973), a look at high school in 1962 whose rock-and-roll soundtrack set off a wave of 1950's nostalgia. Made for $750,000, "American Graffiti" grossed nearly $50 million. However, Lucas's "Star Wars" (1977) broke all box-office records and defined the basic terms of Lucas's legacy: Spectacular technical effects and a comic-book sense of adventure. Lucas wrote the scenarios for the "Star Wars" sequels, "The Empire Strikes Back" (1980) and "Return of the Jedi" (1983), and later for the "Indiana Jones" films, but he handed over directing to others. The American Film Institute awarded Lucas its Life Achievement Award on June 9, 2005. He has been nominated for four Academy Awards: Best Directing and Writing for American Graffiti, and Best Directing and Writing for Star Wars. He received the Academy's Irving G. Thalberg Award in 1991. The Discovery Channel named him one of the 100 "Greatest Americans" in September 2008. In July 2013, Lucas was awarded the National Medal of Arts by President Barack Obama for his contributions to American cinema.
George Walton Lucas, Jr. (born May 14, 1944) is an American film director, screenwriter, producer, and entrepreneur. He founded Lucasfilm and led the company as chairman and chief executive before selling it to The Walt Disney Company on October 30, 2012. As a graduate of the prestigious Cinema S...
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