The Physics of Business Growth: Mindsets, System, and Processes

· Stanford University Press
Ebook
144
Pages
Eligible

About this ebook

"Captures the basic laws of growth companies and creates a new formula for success." —Richard A. D'Aveni, Tuck School of Business, Dartmouth College
Organic business growth is governed by its own natural laws—underlying truths that set the stage for growth and innovation, much in the way that Einstein's theory of relativity accounts for the movement of objects in the space-time continuum. The most fundamental law is that uncertainty is the only certainty. Dominating forces are ambiguity and change; the processes at work involve exploration, invention, and experimentation. Unfortunately, these truths run counter to the principles of stability, predictability, and linearity that have long informed the design of our firms.
The Physics of Business Growth explains how to create growth in today's business environment, providing a roadmap and a set of practical tools to navigate its challenges. The book lays out a three-step formula that will prove invaluable to professionals who have the opportunity to influence growth now, as well as to tomorrow's growth leaders, guiding them in (1) creating the right employee and organizational mindsets to enable growth, (2) building an internal corporate growth system, and (3) putting in place processes that result in identifying opportunities, launching growth experiments, and managing a growth portfolio.
"Avoids the trap of magical thinking, which glosses over the messiness and complexity involved in growing a business. Rather, they offer a robust toolkit that growth leaders can adapt to their own circumstances." —J. M. Ryan, Senior Fellow, Wharton Executive Education
"Captures the basic laws of growth companies and creates a new formula for success." —Richard A. D'Aveni, Tuck School of Business, Dartmouth College Organic business growth is governed by its own natural laws—underlying truths that set the stage for growth and innovation, much in the way that Ei...

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About the author

Edward D. Hess is a Professor of Business Administration and Batten Executive-in-Residence at the Darden Graduate School of Business. Jeanne M. Liedtka is the United Technologies Corporation Professor of Business Administration at the Darden Graduate School of Business and former Chief Learning Officer at UTC.
Edward D. Hess is a Professor of Business Administration and Batten Executive-in-Residence at the Darden Graduate School of Business. Jeanne M. Liedtka is the United Technologies Corporation Professor of Business Administration at the Darden Graduate School of Business and former Chief Learning O...

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