Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours
Jan 2024 · Sold by Penguin
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About this ebook
AN INSTANT NEW YORK TIMES BESTSELLER
The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how.
Now is the best time in history for entrepreneurship. More than ever, the world needs new businesses and it’s cheaper than ever to create them.
And, let’s be frank: most day jobs suck. People spend too much time doing too much work for too little money—and they know it. They want out.
But, if the barriers to starting a business are getting lower and lower, why is it SO HARD TO DO for SO MANY PEOPLE? Why are there so many wantrepreneurs playing at business on social media and so few entrepreneurs actually running them?
Ask yourself:
All those Frequent Excuses are solvable. The plan is simple—so simple it can be completed in a single weekend, but so powerful that Kagan has used it to build seven businesses now worth more than $1 million:
By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. Million Dollar Weekend is the path to creating your dream life and attaining financial freedom. LFG.
The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how.
Now is the best time in history for entrepreneurship. More than ever, the world needs new businesses and it’s cheaper than ever to create them.
And, let’s be frank: most day jobs suck. People spend too much time doing too much work for too little money—and they know it. They want out.
But, if the barriers to starting a business are getting lower and lower, why is it SO HARD TO DO for SO MANY PEOPLE? Why are there so many wantrepreneurs playing at business on social media and so few entrepreneurs actually running them?
Ask yourself:
- Do you want to work for yourself, or start a side-hustle, but it all feels too risky and unpredictable?
- Have you spent time or money on things like websites and logos, but still have no customers?
- Are you brainstorming endlessly and waiting for the perfect idea to strike?
All those Frequent Excuses are solvable. The plan is simple—so simple it can be completed in a single weekend, but so powerful that Kagan has used it to build seven businesses now worth more than $1 million:
- Find your Creator’s Courage to overcome your fear and have fun!
- Use the "Million Dollar Weekend" Process to get customers EXCITED to give you money.
- Automate your business so it can grow while you sleep.
By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. Million Dollar Weekend is the path to creating your dream life and attaining financial freedom. LFG.
AN INSTANT NEW YORK TIMES BESTSELLER
The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how.
Now is the best time in history for entrepreneurship. More than ever, the ...
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Ratings and reviews
42 reviews
Keyandra Borum
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June 30, 2024
This book gave me everything I needed to feel like I really have a shot at making my dreams come true! I came up with so many great ideas to start with! All the included worksheets helped me put on paper what would aid me in my journey. I highly recommend this book and will for sure be rereading it to squeeze every bit of knowledge out of it! Noah is amazing!! Thanks for such a great book! Now to go start my Million Dollar Weekend! 😁
Agnes Smith
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May 24, 2025
What makes this book so incredible is how Noah makes himself vulnerable and opens up about his journey. You can read the sincerity and a genuine belief from him that there is room at the table for everyone! I've just left a toxic organization and essentially had to "start over" and this book has equipped me with so many helpful tools to be able to move forward!
John Rios
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April 26, 2026
Reading this book is very uncomfortable... in a good way! Definitely helps and encourages you to do the unwanted when it comes down to not caring what people think and just asking a simple question that can unlock many rewards in life if you simply just follow this great writers advice! highly recommend give this a shot and actually DO the things the author mentions to not only obtain great opportunities but to truly live a fearless life.
About the author
Noah Kagan is the Chief Sumo at AppSumo.com, an 8-figure company that teaches lessons on how to start a business, grow a business, and improve your marketing. Before AppSumo and Sumo.com, he was the 30th employee at Facebook reporting directly to Mark Zuckerberg where he helped build the Facebook Ads platform. After Facebook, he was the 4th employee at Mint.com. He currently resides in Austin, Texas.
Noah Kagan is the Chief Sumo at AppSumo.com, an 8-figure company that teaches lessons on how to start a business, grow a business, and improve your marketing. Before AppSumo and Sumo.com, he was the 30th employee at Facebook reporting directly to Mark Zuckerberg where he helped build the Facebook...
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