Choose: The Single Most Important Decision Before Starting Your Business
Apr 2019 · Hay House, Inc
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About this ebook
What type of business should you start?
For the past 10 years, Inc. 500 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--has guided thousands of entrepreneurs through the journey of answering this question.
One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.
Instead of obsessing over what--as in what should you sell or what should you build--you should first be asking who. As in who should you serve?
The what is a logical question that will come soon enough. But choosing your who is the foundation from which all other things are built.
That is what this book is all about.
If you've ever had the dream to start your own business, become your own boss, or do your own thing--but have been afraid to take the leap and screw up your already good life--this book is for you.
You will find the meticulously tested, step-by-step process outlined in the book is easy to follow, despite being the result of a decade of research and experience. This process, designed to minimize your risk of failure and losing money up front, coupled with the inspiring stories of everyday people who have used this process to launch successful businesses, will not only give you clarity on what type of business to start, but also the confidence to finally take that leap and get started.
For the past 10 years, Inc. 500 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--has guided thousands of entrepreneurs through the journey of answering this question.
One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.
Instead of obsessing over what--as in what should you sell or what should you build--you should first be asking who. As in who should you serve?
The what is a logical question that will come soon enough. But choosing your who is the foundation from which all other things are built.
That is what this book is all about.
If you've ever had the dream to start your own business, become your own boss, or do your own thing--but have been afraid to take the leap and screw up your already good life--this book is for you.
You will find the meticulously tested, step-by-step process outlined in the book is easy to follow, despite being the result of a decade of research and experience. This process, designed to minimize your risk of failure and losing money up front, coupled with the inspiring stories of everyday people who have used this process to launch successful businesses, will not only give you clarity on what type of business to start, but also the confidence to finally take that leap and get started.
What type of business should you start?
For the past 10 years, Inc. 500 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--has guided thousands of entrepreneurs through the journey of answering this quest...
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About the author
Ryan Levesque is a 7-time Inc. 5000 CEO & founder, and two-time #1 national best-selling author. He's generated over 100M in revenue and has successfully sold two of his companies. His work has been featured in the Wall Street Journal, Harvard Business Review, Forbes, Entrepreneur, and NBC News. Today he serves as a Strategic Advisor to multiple businesses, is working on his next book, and writes a weekly email newsletter, “The Digital Contrarian,” offering Unconventional Business Wisdom to over 100,000 subscribers. He and his wife and their two boys live on their family farm, where they actively raise and grow their own food and conserve the land using regenerative, holistic practices.
ryanlevesque.net
ryanlevesque.net
Ryan Levesque is a 7-time Inc. 5000 CEO & founder, and two-time #1 national best-selling author. He's generated over 100M in revenue and has successfully sold two of his companies. His work has been featured in the Wall Street Journal, Harvard Business Review, Forbes, Entrepreneur, and NBC News. ...
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