About this ebook
Buku ini bertujuan untuk memberikan panduan bagi para pembaca yang tertarik untuk mempelajari dan menerapkan konsep, strategi, dan implementasi manajemen modal manusia dalam konteks bisnis.
Buku ini diharapkan dapat menjadi sumber referensi yang berguna bagi para mahasiswa, dosen, peneliti, praktisi, konsultan, maupun pihak-pihak lain yang berkepentingan dengan topik manajemen modal manusia. Buku ini juga diharapkan dapat memberikan inspirasi dan motivasi bagi para pembaca untuk terus belajar dan berkembang bersama dengan modal manusia mereka.
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About the author
Academic and Professional Background
Dr. Suryaning Bawono is an Indonesian economist, author, and lecturer with expertise in marketing, finance, and digital business transformation. He earned his doctoral degree (Ph.D.) from Universitas Merdeka Malang and has been actively teaching since 2019 at STIE Jaya Negara Tamansiswa Malang and Universitas Jember. His academic work bridges traditional economic theory with modern applications in digital marketing and financial technology.
Research and Publications
Books:
Co-author of New Way Modern Marketing: New Perspective Of Marketing In Digital Era For Effective Marketing in Digital Age (Janega Press, 2021), alongside Amaury Capdeville Chapuzet. This book explores marketing fundamentals, digital marketing strategies, and marketing communication in the digital era.
Academic Contributions:
Published extensively in international journals, with research interests spanning macroeconomics, financial inclusion, and digital transformation in business.
Citation Impact:
Holds an H-index of 5 on Scopus and 17 on Google Scholar, reflecting his influence in academic research.
Entrepreneurial and Creative Work
Beyond academia, Dr. Bawono is an entrepreneur and creative professional:
Founder of Cheap Inn Banyuwangi, a hospitality business with multiple properties in East Java.
Director of PT. Frost Yunior, a publishing and printing company that collaborates with international publishers.
Through Triplenine Communication, he develops creative projects including multi-format books (print, e-book, audiobook), NFTs, crypto tokens, and stock photography for global distribution.
Global Collaboration
Dr. Bawono’s work often involves international partnerships, both in academia and publishing. His projects have reached audiences across Asia, Europe, America, and Africa, reflecting his commitment to global knowledge exchange and cultural collaboration.
