The Art of Explanation, Enhanced Edition: Making your Ideas, Products, and Services Easier to Understand
Nov 2012 · Sold by John Wiley & Sons
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About this ebook
The enhanced edition features author Lee Lefever exploring the book’s concepts more in-depth with his iconic CommonCraft approach.
The enhanced edition features author Lee Lefever exploring the book’s concepts more in-depth with his iconic CommonCraft approach.
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Ratings and reviews
1 review
Brett Stone
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August 4, 2014
Very helpful for stepping back and stating an explanation at the level of the audience. Highly recommend.
About the author
LEE LeFEVER is the Chief Explainer, illustrator, and voice of Common Craft, and is widely credited for inspiring the video explanation industry. Since 2007, the company has won numerous awards and has created explanations for the world's most respected brands, including Intel, Google, Dropbox, and Ford. Its online videos have been viewed more than 50 million times. Today, Common Craft's mission is to make the world a more understandable place to live and work by inspiring and equipping professionals to become explanation specialists.
Lee can be found in Seattle, Washington, with his wife and business partner, Sachi, and their dog, Bosco, a fine swimmer.
LEE LeFEVER is the Chief Explainer, illustrator, and voice of Common Craft, and is widely credited for inspiring the video explanation industry. Since 2007, the company has won numerous awards and has created explanations for the world's most respected brands, including Intel, Google, Dropbox, an...
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