About this ebook
From Practitioners for Practitioners: Authors Julia Weber and Marcel Farkhondeh-Hoy bring profound expertise and years of hands-on experience in sustainability, innovation, business strategy, and project management. Drawing from their work with SMEs, corporations, and startups, they offer practical, results driven approaches to embedding sustainability into business strategy.
A Toolbox for Development: Whether you're new to the field or an experienced professional, this book offers a hands-on guide to developing effective sustainability strategies. With a clear step-by-step methodology and proven tools, it provides the framework to integrate sustainability into your company’s business - driving both corporate success and meaningful social and environmental impact.
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About the author
Julia Weber is a distinguished sustainability expert renowned for her work in developing data-driven strategies that drive organizations toward a more sustainable future. She is the Global Head of Sustainability for a prominent Austrian industrial company and, beyond her corporate leadership position, she serves as a trusted consultant, coach, and mentor to SMEs and startups, guiding them toward sustainable business practices. Additionally, she extends her influence as an educator, sharing her wealth of knowledge in sustainability with future leaders at multiple universities.
Marcel Farkhondeh-Hoy is a sustainability expert with over 16 years of extensive management and consulting experience in the plastic value chain and raw material recycling industry. Throughout his career, he has consistently focused on strategy building and circularity, which have become integral aspects of his role as a sustainability strategy consultant for SMEs.
