John Zippro is a certified sleep health coach and habit-formation researcher who spent fifteen years living with chronic insomnia. In that time he tried every gadget, supplement, and two-week reset he could find, and none of them lasted—because they all demanded the same thing: more willpower, every single night. The turning point came when he stopped trying to force sleep and started redesigning his environment and routines so that good sleep became the automatic default rather than a daily negotiation.
That shift became the foundation of his work. Over more than a decade, John has studied how habit loops, light exposure, and consistent timing shape our internal clocks, and he has coached executives, athletes, shift workers, and new parents through the same transition. His writing on sleep and behavior change has appeared in wellness publications, and he speaks to organizations about building work cultures that don't quietly destroy employees' rest.
*Sleep on Autopilot* is his first book, and it distills his own recovery and his years of coaching into a system anyone can run—no discipline required, just a smarter set of defaults. John still tests every habit in this book on himself before recommending it to anyone else, and he still swears by an early morning walk in the daylight. He lives in Portland, Oregon.