The Two Minute Habit Method: Build Habits That Stick in Just Two Minutes a Day

John Tatum is a behavioral coach, writer, and speaker who has spent the past fifteen years helping individuals and teams change the way they change. His career began in corporate training, where he noticed a pattern that would define his work: people under pressure to transform consistently chose grand, ambitious plans—and just as consistently abandoned them within weeks. The people who succeeded, he observed, were rarely the most driven. They were the ones who had quietly made the smallest sustainable change and repeated it until it became ordinary.

John developed the Two Minute Habit Method after a decade of coaching, drawing on behavioral psychology research into automaticity, habit formation, and the mechanics of friction and reward. He has delivered the method in workshops to startups, universities, and Fortune 500 teams, and his writing on habits and sustainable productivity has appeared in business and wellness publications. He is a frequent guest on podcasts about mindful productivity and a mentor to new behavior coaches.

When he is not writing or coaching, John is a devoted practitioner of his own method: two minutes of reading every morning, two minutes of stretching every evening, and a stubborn commitment to never miss twice in a row. He lives in Austin, Texas, with his wife and two children.