The Pricing Playbook: Charge What You're Worth and Win Clients Who Pay It

· Janie Mae Jackson
Ebook
287
Pages
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About this ebook

The Pricing Playbook is a detailed, practical guide to The Pricing Playbook for Independent Consultants and Freelancers for readers who want a clear path from understanding the topic to using it confidently in real situations. The book is designed as a structured learning companion rather than a shallow overview: it introduces the core ideas, explains why they matter, then develops them through realistic examples, guided practice, scenario-based explanations, and common mistakes to avoid. Readers are taken step by step from foundational concepts into everyday applications, with each chapter building on the previous one so the material feels progressive, usable, and easy to revisit. The main areas of focus include The Hourly Trap, Know Your Number, The Value Frame, Your Price Psychology, Good, Better, Best, The Discovery Call, Scope Before You Quote, The Estimate That Holds, The Proposal Blueprint, The Objection Arsenal, giving the book a concrete learning arc that moves from orientation and confidence-building to applied communication, problem solving, and independent practice. The writing style is direct, supportive, and accessible, making the book suitable for self-study, classroom reinforcement, professional development, or personal improvement. It emphasizes practical understanding over abstract theory, so readers can immediately connect the lessons to conversations, decisions, habits, and challenges they are likely to face outside the page. By the end of the book, readers should have not only a stronger grasp of the subject, but also a collection of repeatable strategies, useful language patterns, mental models, and practical routines they can continue applying after they finish reading.
The Pricing Playbook is a detailed, practical guide to The Pricing Playbook for Independent Consultants and Freelancers for readers who want a clear path from understanding the topic to using it confidently in real situations. The book is designed as a structured learning companion rather than a ...

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About the author

Janie Mae Jackson is a pricing strategist and former independent consultant who spent more than fifteen years on the business side of creative and consulting work before turning her hard-won lessons into a practice that helps freelancers and independent professionals charge what they're worth. Through her workshops and one-on-one pricing intensives, she has helped hundreds of consultants, designers, developers, and writers replace hourly billing with value-based offers—and, in most cases, raise their income within the first quarter after making the switch.


Janie is known for a plain-spoken, numbers-first approach. She believes confident pricing is a skill you practice, not a personality you're born with, and her work focuses on the practical scripts, frameworks, and negotiation moves that turn that belief into revenue. Her writing on pricing, client conversations, and the business of independent work has appeared in business and creative publications, and she speaks regularly at conferences and professional association events.


When she's not on a call teaching someone how to hold the silence after quoting a number, Janie volunteers as a mentor for early-career freelancers, keeps an obsessive collection of pricing spreadsheets, and shares an office with a very opinionated rescue dog. She lives in Austin, Texas, and works with clients around the world.


Janie Mae Jackson is a pricing strategist and former independent consultant who spent more than fifteen years on the business side of creative and consulting work before turning her hard-won lessons into a practice that helps freelancers and independent professionals charge what they're worth. Th...

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