About this ebook
Velocity Overdrive: The Road To Reinvention is the third book from entrepreneur and former dealer Dale Pollak s Velocity series. In his prior books, Velocity: From the Front Line to the Bottom Line and Velocity 2.0: Paint, Pixels & Profitability, Pollak introduced the Velocity Method of Inventory ManagementTM and the application of market-based metrics for improving the performance of used vehicle departments. Velocity Overdrive shifts the discussion of velocity principles and metrics to the next level. Across North America, dealers are no longer assured of profitability and prosperity. Today s environment is defined by increased competition, a greater degree of market volatility, ongoing margin compression and fast-changing consumer expectations. Velocity Overdrive reveals the journey many dealers have undertaken to reinvent their businesses and compete effectively in this more challenging retail marketplace. The book details the velocity-driven road to reinvention that begins in used vehicles and extends to other dealership departments. This is a transformative time for the car business, Pollak says. Velocity Overdrive is intended to help dealers transition to more efficient and effective operations that maximize the return on investment (ROI) and profitability they expect from their stores.
Velocity Overdrive: The Road To Reinvention is the third book from entrepreneur and former dealer Dale Pollak s Velocity series. In his prior books, Velocity: From the Front Line to the Bottom Line and Velocity 2.0: Paint, Pixels & Profitability, Pollak introduced the Velocity Method of Inventory...
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About the author
Dale Pollak's career in the automotive industry has spanned more than two decades. As a dealer, consultant, entrepreneur, and speaker, Pollak has helped many successful automotive dealers in America make dramatic improvements in their pre-owned operations. Pollak's unique vision about how to improve used vehicle operations was shaped as much by his 13 years as a Chicagoland Cadillac dealer as it was by his visual impairment. Unaffected by the aesthetic qualities of his inventory, Pollak was able to analyze pre-owned vehicles solely from an investment-minded perspective. This viewpoint was the foundation for vAuto, Inc. the technology company he founded in 2005. vAuto provides dealerships with a better way to price, appraise and manage their pre-owned inventories. Prior to vAuto, Pollak helped build Digital Motorworks, Inc. from its inception to its successful acquisition in 2002. He holds a B.S. in Business Administration from Indiana University, a law degree from DePaul University's College of Law, and is a four-time winner of the American Jurisprudence Award.
Dale Pollak's career in the automotive industry has spanned more than two decades. As a dealer, consultant, entrepreneur, and speaker, Pollak has helped many successful automotive dealers in America make dramatic improvements in their pre-owned operations. Pollak's unique vision about how to impr...
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