The Spotify Play: How CEO and Founder Daniel Ek Beat Apple, Google, and Amazon in the Race for Audio Dominance
Sven Carlsson · Jonas Leijonhufvud
Jan 2021 · Gildan Media · Narrated by Chris Sorensen
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11 hr 52 min
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Steve Jobs tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry blocked it time and again. Yet, on a summer's eve in 2011, the whiz kid CEO of a Swedish start-up celebrated his company's US launch.
In the midst of the Apple-Android tech war and a music label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shockwaves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with its "free-mium" platform.
In The Spotify Play, Swedish investigative tech journalists Sven Carlsson and Jonas Leijonhufvud, who covered the company from its inception, draw upon hundreds of interviews, previously untapped sources, and in-depth reporting on figures like Mark Zuckerberg, Sean Parker, Steve Jobs, Taylor Swift, Jay-Z, Pony Ma Huateng, and Jimmy Iovine. They have captured the riveting David vs. Goliath story of a disruptive innovator who played the industry giants in a quest to revolutionize the consumption of sound, building today's largest online source of audio, with more than 50 million songs, one million-plus podcasts, and over 300 million users.
In the midst of the Apple-Android tech war and a music label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shockwaves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with its "free-mium" platform.
In The Spotify Play, Swedish investigative tech journalists Sven Carlsson and Jonas Leijonhufvud, who covered the company from its inception, draw upon hundreds of interviews, previously untapped sources, and in-depth reporting on figures like Mark Zuckerberg, Sean Parker, Steve Jobs, Taylor Swift, Jay-Z, Pony Ma Huateng, and Jimmy Iovine. They have captured the riveting David vs. Goliath story of a disruptive innovator who played the industry giants in a quest to revolutionize the consumption of sound, building today's largest online source of audio, with more than 50 million songs, one million-plus podcasts, and over 300 million users.
Steve Jobs tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry blocked it time and again. Yet, on a summer's eve in 2011, the whiz kid CEO of a Swedish start-up celebrated his company's US launch.
In the midst of the Apple-Android tec...
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About the author
Sven Carlsson is a tech journalist based in Stockholm. He is currently the technology correspondent for Swedish Radio News. He has a master's degree from Columbia Journalism School and previously worked at the daily newspapers Dagens Industri and Svenska Dagbladet.
Jonas Leijonhufvud has been a business journalist in Sweden since 1998. He has a BA in media arts from The University of Arizona and is currently a tech reporter at Dagens Industri, Sweden's leading business newspaper.
Chris Sorensen is a veteran audiobook narrator with over 160 titles to his name. He has received three AudioFile Earphones Awards, and his recording of Sent by Margaret Peterson Haddix was selected as one of the Best Audiobooks of 2010 by AudioFile magazine. He is a member of SAG-AFTRA and the APA.
Sven Carlsson is a tech journalist based in Stockholm. He is currently the technology correspondent for Swedish Radio News. He has a master's degree from Columbia Journalism School and previously worked at the daily newspapers Dagens Industri and Svenska Dagbladet. Jonas Leijonhufvud has been a b...
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