Lead with We: The Business Revolution That Will Save Our Future
Simon Mainwaring
Jan 2022 · Gildan Media · Narrated by Simon Mainwaring
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12 hr 40 min
Unabridged
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About this audiobook
The global coronavirus pandemic has thrown into stark relief how "business as usual" is no longer serving us. The economic, business, and environmental models of the past do not reflect our current realities. And for our economy—for us—to survive, we need nothing less than a seismic shift in the way we do business.
Enter Simon Mainwaring, founder and CEO of We First. A decade ago, he showed how business leaders and consumers could use social media to build a better world in We First. Now, after decades of research and field experience at the vanguard of the world's most successful brand revolutions, he provides in Lead With We a blueprint for doing business better in today's challenged world.
By leading with "we"—putting the collective above the individual, holding the sum above the parts, and emphasizing the importance of the role that everyone plays—you can not only help solve the challenges of today but also unlock extraordinary growth for your business, and abundance on our planet. Timely and compelling, this book's message is simple: The future of profit is people's purpose, aligned. Lead With We not only examines why we must all conduct business differently in order to grow in today's market, but provides the how—concrete steps anyone, wherever they find themselves in the business hierarchy, can take toward success.
Enter Simon Mainwaring, founder and CEO of We First. A decade ago, he showed how business leaders and consumers could use social media to build a better world in We First. Now, after decades of research and field experience at the vanguard of the world's most successful brand revolutions, he provides in Lead With We a blueprint for doing business better in today's challenged world.
By leading with "we"—putting the collective above the individual, holding the sum above the parts, and emphasizing the importance of the role that everyone plays—you can not only help solve the challenges of today but also unlock extraordinary growth for your business, and abundance on our planet. Timely and compelling, this book's message is simple: The future of profit is people's purpose, aligned. Lead With We not only examines why we must all conduct business differently in order to grow in today's market, but provides the how—concrete steps anyone, wherever they find themselves in the business hierarchy, can take toward success.
The global coronavirus pandemic has thrown into stark relief how "business as usual" is no longer serving us. The economic, business, and environmental models of the past do not reflect our current realities. And for our economy—for us—to survive, we need nothing less than a seismic shift in the ...
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About the author
Simon Mainwaring is founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He is also host of the Lead With We podcast. His first book, We First, was a New York Times bestseller and named Best Marketing Book of the Year by strategy+business.
Simon Mainwaring is founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He is also host of the Lead With We podcast. His first book, We First, was a New York Times bestseller and named Best Marketing Book of the Year by strategy+business.
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