Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
Marylou Tyler · Jeremey Donovan
Aug 2016 · McGraw Hill-Ascent Audio · Narrated by Todd Belcher
star
1 review
headphones
Audiobook
4 hr 37 min
Unabridged
family_home
Eligible
info
Want a free 27 min sample? Listen anytime, even offline.
Add
About this audiobook
If your organization's success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline-whether you're a sales or marketing executive, team leader, or sales representative. Based on the acclaimed business model that made Predictable Revenue a runaway bestseller, this powerful approach to B2B prospecting will help you to: identify the prospects with the greatest potential; clearly articulate your company's competitive position; implement account-based sales development using ideal account profiles; refine your lead targeting strategy with an ideal prospect profile; start a conversation with people you don't know; land meetings through targeted campaigns; craft personalized e-mail and phone messaging to address each potential buyer's awareness, needs, and challenges; define, manage, and optimize sales development performance metrics; and generate predictable revenue. You'll learn how to target and track ideal prospects, optimize contact acquisition, continually improve performance, and achieve your revenue goals-quickly, efficiently, and predictably.
If your organization's success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline-whether you're a...
Discover more
Ratings and reviews
1 review
About the author
Marylou Tyler is founder of Strategic Pipeline, a Fortune 1000 outbound sales process improvement consulting group. She coauthored the #1 bestseller Predictable Revenue: Turn Your Business into a Sales Machine with the $100 Million Best Practices of Salesforce.com.
Jeremey Donovan is senior vice president of sales strategy and operations at SalesLoft, the world's leading sales engagement platform. His books include Predictable Prospecting and the international public speaking bestseller How to Deliver a TED Talk.
Marylou Tyler is founder of Strategic Pipeline, a Fortune 1000 outbound sales process improvement consulting group. She coauthored the #1 bestseller Predictable Revenue: Turn Your Business into a Sales Machine with the $100 Million Best Practices of Salesforce.com.
Jeremey Donovan is senior vice ...
Rate this audiobook
Tell us what you think.
Listening information
Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can read books purchased on Google Play using your computer's web browser.
