The Levity Effect: Why It Pays to Lighten Up
About this audiobook
The benefits of the levity effect are not conjecture but are built on extensive research and case studies from some of the world's most successful organizations.New York Timesbestselling authors Adrian Gostick and Scott Christopher provide powerful examples from Boeing, Nike, KPMG, Yamaha, Enterprise, Zappos, and dozens of others, showing how lightening up can drive real business results. The book also outlines the extensive research into the subject—studies that cut against the grain of traditional business thinking—including compelling data from the Great Place to Work® Institute's one-million-person database, which reveals that "Great" companies consistently earn significantly higher marks for "fun."
The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business.
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About the author
Adrian Gostick is the bestselling author of All In and The Carrot Principle and other guides on workplace strategy and employee engagement. His books have been translated into thirty languages and have sold 1.5 million copies around the world. In addition to writing and teaching, he is co-founder with Chester Elton of the training company The Culture Works. He has appeared on NBC’s Today Show and CNN and is often quoted in the Economist, Newsweek, and Wall Street Journal.
Scott Christopher is an author, lecturer, and self-described corporate outsider who worked many years in the world of film and television. He has a Harvard MBA and a PhD from Princeton and is a regular humor columnist for Human Capital magazine and contributing author of the bestselling book A Carrot a Day.
