Persuade: The 7 Empowering Laws of the SalesMaker
About this audiobook
Becoming a persuasive salesperson requires the SalesMaker to win others relationally in order to persuade them financially. To be successful, it’s not enough to sell your product—you must sell yourself. Persuade is a playbook with essential information to help you connect quicker, communicate confidently, and close more sales.
If you do everything right during the sale but don’t close the sale, you will find this book invaluable. Persuade is a “closers” roadmap that will help you effectively move customers through the seven stages of the sale. Learn how to close deals with a natural ease which comes easy to people who use this system.
Top salespeople become the best because they learn from the best. The author includes insightful intelligence from sellers and executives at Facebook, Google, iHeart Radio, Amazon, New York Life, Hawaiian Airlines, Dell EMC, Microsoft Xbox, Clear Channel Airports, and Zillow, who share stories and case studies on how they deploy the powers of persuasion.
If your success is determined by your ability to move people to decision, you will grow in your confidence to communicate, connect, and persuade.
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About the author
Scott Hogle is an author, speaker, broadcast executive, iHeartMEDIA Senior Vice President of Sales, and Founding Member of the John Maxwell Team. He has trained and coached organizational excellence domestically and internationally in corporate, educational, and nonprofit sectors, and believes that selling and leading is a calling that allows him to serve others. Scott is married with two sons and lives in Honolulu, Hawaii.
Tom Hopkins is chairman and founder of the renowned sales-training organization Tom Hopkins International. He is a member of the National Speakers Association and the author of the national bestseller How to Master the Art of Selling. Today, more than thirty-five thousand corporations and millions of professional salespeople throughout the world use his professional sales training materials.
